Digital Brand | DIH²
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Digital Brand



Building A Digital Brand: The Burberry Case Study

  • Burberry Before Digital

  • Knowing Who You Are: Brand DNA Is Critical To Digital Success

  • Burberry: Empowered Employees

  • Burberry: Mobile First

  • Burberry: Digital Storytelling

  • Burberry: Customer Centric Behaviour

  • Immersive Physical and Digital Experiences

  • Data Driven Economy

  • Burberry: Consistent Brand Behaviour

Course staff

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  • Craig Crawford

    /I. Overview/ Digital Transformation Strategist / Founder Differently Enabled A dynamic, enthusiastic and collaborative Digital Transformation Strategist with 30 years of experience in global fashion brands.

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